Hero Story - Business


5 Email Marketing Terms You Should Know

Learning something new is exciting, but it can also be a daunting task when you take into consideration all the new terminology you have to learn to make heads or tails of the marketing reports you're looking at. To help in your fluency, we've defined five email marketing terms every marketer should know. With the help of this blog, you'll be able to approach email marketing reports and customer data with more confidence.

The Unexpected Stands Out—Especially if it’s Bad

In the customer service world, people have expectations. They want to be treated with dignity and respect. They expect that if they buy something, it will work and do what it is supposed to. If it doesn't, they expect the company to stand behind its products and services.

Tips for Creating Scroll-Stopping Videos

Have you noticed how we as a society now use social media to fill the little gaps in our days? Scrolling through Facebook while waiting at the airport departure gate. Or liking a quick Instagram video when you're the first to arrive at a restaurant and aren't sure what to do with yourself while you wait for the rest of your party to arrive. Well, this is exactly what your group travelers and group leaders are doing, too!

What Remote Workers Really Want

Though the COVID-19 pandemic has forced our hand, remote work has skyrocketed and is likely to continue to do so.

Contract Updates Tour Operators Should Make

The best way to protect yourself and your clients from unforeseen circumstances is a strong contract upfront. After the past year, we're all familiar with the realities of disaster striking unexpectedly.

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