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Improving Your Follow-Up Messaging to Land More Sales

Communication seems simple—until you realize it sometimes isn't. Perhaps you feel like your messaging is coming across in an engaging and concise way ... but do your potential clients feel the same way? Getting the conversation going is the first step, but being intentional in your follow up is what can really elevate your messaging and close the sale.

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Four Resolutions to Have for Your Travel Business in the New Year

A new year is the perfect time to set some business goals to accomplish over the next 365 days.

While situations at work and otherwise are highly individual, there are several goals you can set and customize to ensure your group travel business and career grows and continues to thrive. Let's dive in!

Mystery travel

The Magic of the Mystery Tour

Does the idea of booking a trip without knowing where you're going or what you're doing until you arrive at the airport excite you? You wouldn't be alone.

Marketing trends 2026

Marketing Trends to Watch in 2026

Heading into 2026, traveler expectations and their digital habits are shifting rapidly. This means it’s vital for group travel professionals to not only know what these shifts are, but understand them in order to meet the moment with their own marketing and strategies.

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The Dos and Don'ts of Being an Effective Manager

Many of us have experienced varying career changes recently. Perhaps you've stepped into a management role for the first time, or are dealing with unprecedented challenges. Either way, great managers are key to companies striving for growth, especially at this particular moment in time.

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