Destination Directory

Business Articles

Groups Today is the only group travel magazine that satisfies travel professionals' desire for industry and business news. From marketing best practices to business management tips, Groups Today Business articles give group travel professionals content tailored to their business that they can't find anywhere else.

The emotions of your customers drive your profitability and customer loyalty.

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Maintaining your social media presence can feel like a full-time job. In fact, for some people, it is!

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Many parents are coming to expect school-sponsored travel as part of their child's middle school or high school experience. This growth in student travel provides valuable opportunities for tour providers.

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Once you've hit that magic number and a trip is a reality looming on the horizon, it's important to continue engaging your group members—to fire them up, keep them informed, and help them feel comfortable with each other.

Here, group tour providers from various markets share their best practices for doing so.

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Office or beach? It really shouldn't be a guessing game. Your work attire needs to remain office-appropriate, even during the tricky summer months.

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