In the best of times, it's important to keep your best employees. In tough times, it's even more important. Customers are beginning to feel the results of The Great Resignation, which quite honestly, is not so great. It has resulted in longer lines, longer hold times, and slower service—basically a lower level of customer service.
So, how can you keep good employees, and keep them not only engaged with their jobs but also engaged with their customers? The best employees don't just work for a paycheck. They also work for the company and the customer. Is there a way to keep good people?
Let's be honest: If you're reading this, you are not in the same place financially that you were two years ago.
In fact, chances are, you're just beginning to start the climb back up. We can't think about our companies in the same way we did in 2019, when the world was our oyster and the sky was the limit.
That's not to say you can't be successful! But it's important to make use of the new tools, knowledge and wisdom we've gathered over the past nearly two years.
Many years ago, my daughter and I were in our basement, and she found an old typewriter. She looked at it with amazement and asked, "Dad, what's this?" I explained it was what we used before computers and keyboards were invented. We would type letters and thank-you notes on a piece of paper, without spell-check. She asked if she could play with it. It kept her busy for days.
We all know those loyal clients; the ones who are always pleased with our offerings and service, and who do business with us time and time again. Unfortunately, the pandemic made it difficult to keep those relationships active and thriving. Consider these tips and strategies for reconnecting and reengaging with your past travelers.
I was recently interviewed by Mario Martinez on his Modern Selling podcast. He shared a story about how he emailed the CEO of a company, and in an incredibly short amount of time, his phone rang, and you can guess who it was ... the CEO.