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3 Easy Tactics to Cross-Market Socially

Do your clients know where to find your business in the world of social? Bringing your clients up to speed online means making sure they can easily connect with you. Make sure they're seeing as much of your content as possible with these tips.

OMCA Marketplace 2016: Know Before You Go

OMCA Marketplace is Sunday, October 30—Wednesday, November 2. Jennifer McGregor, travel trade manager of Niagara Falls Tourism, board member of OMCA and supplier committee member, shares what to know before you go.

Beaching and Blogging

Did you spend your summer at the beach, rather than blogging? If you've answered "yes," how about using your travel expertise and the travel tips you've gathered as blog content?

Booking Flights for a Group?

Airfare is subject to change at any given moment, and it's riskier to book tickets for a group of people. Airlines typically don't book group flights unless you have 10 passengers or more. If you're traveling with a smaller group, you'll miss out on the discounts and competitive fares airlines offer for group flights. Consider these tips to keep ticket prices low.

Are You Asking the Right Questions?

You might not be thrilled about statistics, but statistics can play an important role in the group travel industry. A demographic profile of travelers—including ages, interests, budgets and more—could help you promote tours, and a questionnaire is a great way to collect data.

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