As a mid-20s millennial, I've noticed something: People like to talk about us. The internet abounds with jokes at our expense (often well-earned) and articles exploring how to retain us, entertain us, or maybe just kick some sense into us.

DMOs and CVBs know their territories. Tour operators know their customers. But do DMOs know how to best work with tour operators?

Millennials grew up with a presence of technology in their lives—and because of that, they react differently to certain triggers than generations before them. If you're hoping to garner the attention and business of millennials in your marketing, consider these six tips:

Want to reach new audiences in new ways, and connect with them instantly? Go live! Live streaming allows you to interact with clients (and potential clients) in real time. There are plenty of sites—Facebook Live, Periscope and YouNow, to name a few. If you're planning on incorporating live streaming into your social media marketing strategies, consider the following tips:

Imagine if one glance showed you exactly what was planned for your social posts, newsletters, video, flyers, blogs, web campaigns and sales missions.