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Business Articles

Groups Today is the only group travel magazine that satisfies travel professionals' desire for industry and business news. From marketing best practices to business management tips, Groups Today Business articles give group travel professionals content tailored to their business that they can't find anywhere else.

When describing the corporate job setting, creative is typically not a word that would be used. Generally, the corporate setting is viewed to be a straight-laced, suit-and-tie regime, void of all things creative and fun. In reality though, taking on and embracing creativity in the workplace has proved to have numerous benefits and values both for the business and for the team.

Whether you are an introvert or an extrovert, networking is a necessary evil—unless, of course, you work in a cave and are required to stay in said cave and never leave. Most of us in the professional world need to attend lunches, evening soirees, and breakfast events to grow our network and to build mutually beneficial relationships; this is also referred to as business development. It isn't that hard, right? You just show up, have a couple of drinks, make conversation and BOOM!—a great relationship is born. Wouldn't it be great if it were really that easy?

The recent USA Today article "5 Myths About Group Tours" addressed some unflattering group travel fallacies. In the article, Everett Potter and a team of group travel experts dispelled many inaccurate assumptions about the act of group travel. We wondered how some of our Groups Today readers and tour operators would respond to these myths. Here is what Damon and Jason Allan from Maxima Tours and Darla Moore from DarlaTours have to say.

According to the new Project: Time Off white paper report Groundhog Day Every Day: America's Repeating Vacation Problem, we are a nation of worker bees. Project: Time Off wanted to know why Americans forgo their vacation days—and whether this decision impacts business success, happiness and personal relationships. It also suggested ways to get America vacationing again.

Again this year, Groups Today magazine recognizes the Most Influential Women in Group Travel. The 2016 nomination period has begun! Tell us about the women you believe are at the top of the group travel market. Click here to access the 2016 nomination form. The winners will be featured in the upcoming print edition of Groups Today magazine. Read on for a brief look at some of the previous winning women.

Recent Blogs

This Wouldn't Look Better as a Lake

"Wouldn't this look better as a lake?"

I was staring out into Yosemite Valley. Half Dome and El Capitan loomed in the distance—two natural landmarks accomplishing what I thought impossible: Make the giant sequoias gathered below look small.

"What?" I turned to the man standing next to me.

"A joke," he said. "Someone once thought this valley would make a great lake."

Get Your Kicks on ... Route 50?

Route 66 sure gets a lot of hype, but have you sent groups along U.S. Route 50 lately? Probably not. In July 1986, Life magazine dubbed the Nevada portion, "The Loneliest Road in America." And yet, from rural mountain ranges to desolate deserts and miles upon miles of rich farmland, Route 50 stretches across 3,073 miles from Ocean City, Maryland to Sacramento, California. It spans 12 states and links four state capitals—offering the most complete cross-sectional journey along the United States midriff.

OMG Experiences (a.k.a. Millennial Travel Trends)

Millennials are one of the largest generations in history (larger, even, than the baby boomers)—and they're entering their prime spending years. Born between 1982 and 1999, millennials were raised on the Internet, fostering a global awareness and an inherent interest in travel. But what are these young travelers looking for? The Millennial Traveler Report conducted by Expedia and Future Foundation discovered a few key generational characteristics.