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Business Articles

Groups Today is the only group travel magazine that satisfies travel professionals' desire for industry and business news. From marketing best practices to business management tips, Groups Today Business articles give group travel professionals content tailored to their business that they can't find anywhere else.

It's a nationally acknowledged truth: Healthcare is the No. 1 cost for organizations today. Research shows that 80 percent of healthcare costs are spent on diseases—such as heart disease, diabetes and certain types of cancer—that are almost entirely preventable with better nutrition and physical activity.

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Need to get some work done while you're on the road? Find yourself constantly on the hunt for reliable Wi-Fi, a quiet space or an illuminated "open" sign late at night? A new app helps travelers locate the best work-friendly spaces in destinations all over the world, making it easier to work while you're out of the office or on tour.

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We don't always consider e-mail a social channel among Facebook, Twitter, Pinterest and other sites, but e-mail was the original platform that most of us engaged.

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How well are you using live-streaming video in your marketing? Let's talk about how travel pros—like you—could incorporate new video platforms such as Periscope, YouTube and now Facebook Live into an integrated, captivating, fun social marketing plan.

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Do your clients know where to find your business in the world of social? Bringing your clients up to speed online means making sure they can easily connect with you. Make sure they're seeing as much of your content as possible with these tips.

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Recent Blogs

Lessons Learned During 2017

Once again, the travel and tourism industry faces both new and ongoing challenges. Travel and tourism cannot be separated from the world context in which they operate. Be that context political states of war, or one of health issues or of economic undulations, what occurs throughout the world touches every aspect of tourism. It is for this reason that every once in a while, it is good for travel and tourism professionals to take a step back and to review at least some of the basic fundamentals of their industry.

Tour Planner Versus the Internet: Why (and How) the Travel Planner Will Win

We are in the midst of a digital transformation. More and more, travelers use the Internet to find travel inspiration and information. They can easily book flights and hotels—now more than ever, thanks to Google. There are apps to hail transportation, book table reservations and more.

10 Key Travel Moments from 2017

Each new year brings an air of hope. When the Trump administration instated the first travel ban in January, however, it looked like 2017 was off to a turbulent start for the travel industry. This year definitely had its rough patches, yet there were good things, too.

With each setback, the travel industry rallied together and proved that the industry isn't just an industry—but a community determined to change the world through remarkable destinations and extraordinary experiences.