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Business Articles

Groups Today is the only group travel magazine that satisfies travel professionals' desire for industry and business news. From marketing best practices to business management tips, Groups Today Business articles give group travel professionals content tailored to their business that they can't find anywhere else.

How well are you using live-streaming video in your marketing? Let's talk about how travel pros—like you—could incorporate new video platforms such as Periscope, YouTube and now Facebook Live into an integrated, captivating, fun social marketing plan.

Do your clients know where to find your business in the world of social? Bringing your clients up to speed online means making sure they can easily connect with you. Make sure they're seeing as much of your content as possible with these tips.

OMCA Marketplace is Sunday, October 30—Wednesday, November 2. Jennifer McGregor, travel trade manager of Niagara Falls Tourism, board member of OMCA and supplier committee member, shares what to know before you go.

Did you spend your summer at the beach, rather than blogging? If you've answered "yes," how about using your travel expertise and the travel tips you've gathered as blog content?

Airfare is subject to change at any given moment, and it's riskier to book tickets for a group of people. Airlines typically don't book group flights unless you have 10 passengers or more. If you're traveling with a smaller group, you'll miss out on the discounts and competitive fares airlines offer for group flights. Consider these tips to keep ticket prices low.

Recent Blogs

4 Ways to Dive Deep in Group Travel

Time to dive deep into group travel.

Literally.

13 Things That Can Go Wrong on Group Tours

Anything that can go wrong on a group tour hopefully won't, but probably will ... at least once during your career.

Wine Tasting Code Words

My wife is one of the most polite people you could ever meet. Whether this is due to her upbringing, an aspect of her demeanor, or just her go-to behavior, she is polite to a fault. This materializes itself in often unexpected places: She lets the neighborhood kids have first go at the biggest, ripest blackberries that grow on our fence; she feels compelled to listen to the full pitch when eating the food samples at our local price club; she turns shades of blush if anyone in our party offers criticism of a winery's offerings in front of the person pouring. After all, if you don't have something nice to say ...