Destination Directory

Business Articles

Groups Today is the only group travel magazine that satisfies travel professionals' desire for industry and business news. From marketing best practices to business management tips, Groups Today Business articles give group travel professionals content tailored to their business that they can't find anywhere else.

Do you hate to write, but know you need to blog?

Social media is no longer just about building communities and interacting—it's emerged as a core business strategy and critical channel for acquiring customers. Social media trends are continuously evolving, however, and what worked last year might not work today. Are you looking to engage your audience, improve your customer service and sell your product? Consider these five trends that have been sweeping 2017.

Souvenirs should look cool, reflect the culture of the destination and serve a greater purpose than that of a paperweight. It also helps when they don't cost too much. Some items, however, cost more than what's coming out of your wallet. Some souvenirs are unethical—even illegal—and can be costly to a destination's people, animals and environment.

Few feelings are worse than the dread that seeps in while watching the luggage carousel go 'round and 'round as the crowd slowly dissipates—and you're still waiting for your luggage to show up. When it comes to making sure checked bags arrive safely at your destination, you are at the mercy of the airlines. Here are a few tips to give you better odds.

Allergies are the worst. Especially food allergies: The repercussions are far worse than the sniffles, and they make eating while traveling risky business. Naturally, most adults with food allergies know how to take care of themselves while eating away from home. Still, foods hide as ingredients in dishes, or they can unknowingly become contaminated—and it's scary when someone takes a bite of something and suddenly can't breathe. At that point, they may not be able to help themselves.

Recent Blogs

What's on the Horizon? Generation Z Travel Trends

Millennials better make some room in that plane, train or automobile: Generation Z is beginning to enter the travel scene. Consisting of people born in the late 1990s to 2010s, they have grown up in a connected and instantaneous environment. They're adaptive and technologically savvy global citizens with aspirations to change the world.

And they want to see the world, too.

Natural Disasters and Tourism

The recent hurricanes in the United States and the Caribbean, the earthquake in Mexico, and floods occurring in parts of Europe ought to serve once again to remind us that much of the tourism industry is dependent on Mother Nature. Although we tend to focus tourism security more on human actions such as terrorism or crime, these acts of nature are as or often even more deadly than acts perpetrated by humans.

It’s Getting Hot in Here: Brand Activism in Diverse Political Climates

West Michigan was unseasonably warm last month.

I was beginning to think sweating was my new way of life.

The weather certainly seems to be symbolic of where we are as a country right now—chaotic, confused and heated.