Hero Story - Profiles
Profiles

2026 Newsmakers of the Year: Adventure Travel Trade Association
The Groups Today “Newsmakers of the Year” initiative recognizes the individuals, organizations, associations, and companies that have recently made the biggest impact on the group travel industry. Fro...
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Through the support of reader nominations, Groups Today is proud to present this year's class of Next Gens—people of the next generation who make a difference in the industry with their progressive ideas, innovative mindsets and creative spirits. Congratulations!
Read more about our Next Gens via their expanded profiles at groupstoday.com.
What's to come for group travel in 2025, according to Stephen Ekstrom, Chief Strategist at Learn Tourism.
Post-college graduation, Trisha Fridrich fell into the travel and motorcoach industry through working for a sightseeing tour company.
For over 15 years, Jim and Magrit Nilsen have been offering group tours for photographers of almost all skill levels in destinations throughout Europe, helping travelers capture truly stunning imagery.
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