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The Groups Today Blog includes unique personal perspectives on a multitude of topics relevant to group travel industry leaders, business owners and planners.

When I was little, around 5 years old, I came up to New York City for the first time from Asheville, North Carolina, with my family. We were visiting my godfather, who worked at the Crown Plaza Hotel in Times Square. Lucky for us, the Macy's Thanksgiving Day Parade route passed by his job, and I was granted a special seat right by the window overlooking all the action. I still remember the feeling of my little nose pressed up against the glass when the giant Snoopy floated by, and thinking "this city is magic."

The Department of Transportation reports that on any given day, approximately 1.95 million Americans take flight—and that doesn't include travelers hitting the roads. While some people might believe the world will stop after the results of the presidential election are in, it certainly doesn't stop for Election Day. Like any given Tuesday, travelers will travel.

In our industry, we're always "on the move"—to promote our business name and to bring awareness so we have new and returning clients in the pipelines. In this ever-changing time, it's  important to be part of the new social media trends and remain fresh. How do you do this? What do you do to keep your marketing cutting-edge?

Tuesday, November 8, is Election Day. Will you be traveling? If you won't be able to make it to the polls on Election Day because of a tour or business trip, many states allow voters to vote in person before Election Day.

Believe it or not, your smartphone may be your best tool for planning, organizing and executing a fantastic group tour. From planning your itinerary to planning for the weather, here are six ways you could use your smartphone in group travel.

Recent Blogs

Tale of a New Tourism Town

Could any small town in the world fathom receiving 1 million visitors in 40 days? It is not a dream, but a reality for Danzhai Wanda Town in China.

The Brain, Heart and Courage of ‘Wicked’

Since its premier in 2003, Wicked has garnered worldwide attention and accolades for its storyline, music, set and costume design.

"It's a great show. The music is fun. It's got a lot of spectacle. So many of us grew up watching The Wizard of Oz, and Wicked is very clever. People enjoy watching a take on a story they thought they knew so well," said Susan Sampliner, Company Manager of Wicked.

What's on the Horizon? Generation Z Travel Trends

Millennials better make some room in that plane, train or automobile: Generation Z is beginning to enter the travel scene. Consisting of people born in the late 1990s to 2010s, they have grown up in a connected and instantaneous environment. They're adaptive and technologically savvy global citizens with aspirations to change the world.

And they want to see the world, too.