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The Groups Today Blog includes unique personal perspectives on a multitude of topics relevant to group travel industry leaders, business owners and planners.

Did you realize 2016 was declared the year of China-USA tourism? If you're not sure how to benefit from this growing demographic, don't be intimidated. There are some specific tactics you can implement, such as providing free Wi-Fi and food options that Chinese guests enjoy, yet the most important element for success is relationship building.

The word is out: In the November/December 2016 Groups Today magazine, we looked at trends emerging in the group travel industry. Embracing these trends, however, is a different story. From customized experiences to adventure tourism, culinary travel and more, industry professionals provide insight and ideas on how to implement top travel trends into group tours.

With Donald J. Trump taking office as the 45th president of the United States of America, travel may be poised to change. While Trump's campaign never addressed the tourism industry specifically, Trump spoke on a number of issues that could directly affect travel, including possibly reversing the course with Cuba, barring Muslims from entering the nation, building a wall along the border of Mexico and planning to rebuild the nation's infrastructure.

Photos are a great way to capture memories on your tours—and even market your product. While you may not have a fancy camera (or if you do, you may not want to lug it around with you), smartphones enable us to take high-quality photos and edit them. Here are four tips to help you take better photos with your phone.

If you're connected to Wi-Fi on a plane, you're risking information. Whether that information is business or personal, in-flight Wi-Fi offers users no protection outside of the time you purchase the wireless network with your credit card.

Recent Blogs

This Wouldn't Look Better as a Lake

"Wouldn't this look better as a lake?"

I was staring out into Yosemite Valley. Half Dome and El Capitan loomed in the distance—two natural landmarks accomplishing what I thought impossible: Make the giant sequoias gathered below look small.

"What?" I turned to the man standing next to me.

"A joke," he said. "Someone once thought this valley would make a great lake."

Get Your Kicks on ... Route 50?

Route 66 sure gets a lot of hype, but have you sent groups along U.S. Route 50 lately? Probably not. In July 1986, Life magazine dubbed the Nevada portion, "The Loneliest Road in America." And yet, from rural mountain ranges to desolate deserts and miles upon miles of rich farmland, Route 50 stretches across 3,073 miles from Ocean City, Maryland to Sacramento, California. It spans 12 states and links four state capitals—offering the most complete cross-sectional journey along the United States midriff.

OMG Experiences (a.k.a. Millennial Travel Trends)

Millennials are one of the largest generations in history (larger, even, than the baby boomers)—and they're entering their prime spending years. Born between 1982 and 1999, millennials were raised on the Internet, fostering a global awareness and an inherent interest in travel. But what are these young travelers looking for? The Millennial Traveler Report conducted by Expedia and Future Foundation discovered a few key generational characteristics.