National Travel and Tourism Week (NTTW), taking place this year from May 3-9, 2026, is the U.S. travel industry’s annual tradition of recognizing the essential role travel plays in powering our economy, strengthening communities and connecting America.
Travel is ever evolving, and that includes the group sector. And while some trends are relatively obvious to those in the industry, others are more subtle. Come along as we touch on a few trends many are saying are reshaping group travel as we know it.
The Beyond Borders Tourism Coalition (BBTC) and its members are urging both U.S. and Canadian officials to take action and pass the USMCA Travel and Tourism Resiliency Act to rebuild a safe, smart, and welcoming border.
The U.S. Civil Rights Trail is expanding in 2026, with the addition of historic sites in Virginia, Louisiana, Tennessee and Florida, offering travelers new destinations to explore pivotal stories, places, and voices that shaped the nation’s civil rights movement.
