Are You Ready to Celebrate National Travel and Tourism Week?

National Travel and Tourism Week (NTTW) is approaching! From May 4–10, 2025, this annual tradition aims to spotlight travel's essential role in driving economic growth, creating jobs and enhancing quality of life across the United States. There a number of ways to celebrate. Keep reading to learn some of them!

Established in 1983, NTTW brings this $2.9 trillion industry that supports 15 million American jobs together each May to recognize the impact of travel—in every corner of the country. Recognizing that one in every 11 U.S. jobs depend on travel—making it a critical driver of our economy and a force for connection and opportunity—it's imperative to help spread the word about travel's power.

Some ideas for getting the word out include ...

SPREADING FACTS

• The travel industry is a cornerstone of the U.S. economy, generating $1.3 trillion in spending.
• Leisure travel remains the backbone of the industry, accounting for $1 trillion in spending in 2024, with 82% of domestic trips taken for leisure purposes.
• Travel-generated tax revenue reached $190 billion in 2024; each household would pay $1,490 more in taxes without the tax revenue generated by travel.
• Address barriers to growth, such as the need to modernize technologies related to identity verification technology and visa processing.

SHARING A PRESS RELEASE
Get your local media focusing on NTTW by distributing a custom press release offering up quotes and data on travel's vast economic impact. A sample press release which can be tailored to your own personal needs is available in the NTTW toolkit.

POSTING ON SOCIAL MEDIA
Social media can be a powerful tool for getting your message in front of plenty of eyes. Use your platforms to post using #NTTW25, and engage with U.S. Travel Association's platforms on Twitter/X, LinkedIn, Instagram and Facebook. The NTTW toolkit makes available plenty of sample social media copy and graphics for use.

For more ideas, visit the U.S. Travel Association's National Travel and Tourism Week toolkit.

Courtesy of Groups Today.

Photo courtesy of U.S. Travel Association.

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