Destination Directory

Blog

The Groups Today Blog includes unique personal perspectives on a multitude of topics relevant to group travel industry leaders, business owners and planners.

(aka Dealing with What Mother Nature Brings) Right now, the Midwest is in the heart of the winter season. The Midwest in winter is able to vacillate wildly between, calm, mild, interesting, and treacherous—easily in a single day.

Lets face it, we all know the old cliché: “When you assume, you make an ass of you and me.” It’s natural to assume we know what our clients are looking for, but taking the time to really ask with the intent to understand is something of critical importance.

If you're a group travel supplier, you should remember that you have so many niche markets to consider getting involved with. There’s military, religious, social, fraternal, multigenerational, sports, and reunions, just to name a few. It’s natural to want to try any and all of these to grow your market—but it’s important to know the viability and the true definition of the market.

Recent Blogs

In Defense of Emojis

I may be a mid-20s milliennial, but I think I jumped on the emoji bandwagon a little later than most humans my age. I'm a writer, so my gut feelings toward anything destroying the written word aren't exactly warm and fuzzy. The Oxford English Dictionary named "emoji" 2015's word of the year, and that wasn't cool.

5 Tips to Make Networking Less Scary and More Successful

I am an extrovert. I like meeting new people and often make a point to do so while traveling, while out to dinner or even in the elevator. Meeting and talking with new people is, honestly, a favorite thing of mine. So gearing up for my first formal networking event, I put on my new black pumps and suit dress, made up my hair and makeup, and felt ready.

Build Your Capsule Wardrobe

Maybe you're traveling and don't know what to pack. Maybe you're headed into the office, and don't know what to wear. Either way, having it all in your wardrobe doesn't require owning it all.