Destination Directory

social media

social media

  • 3 Actionable Advertising Tips

    Do you have a great looking social presence, but not as many "super fans" as you'd like? Super fans are an elusive, yet powerful voice for your brand. Understanding these fans and how to capture their attention is a bit of a challenge. Here are three tactics to help you identify and engage with them.

  • Innovating to Meet the Next Generation of Travelers

    Although it was his mother who started Maxima Tours twenty-four years ago, it wasn’t until five years ago that Damon Allan joined the company and helped shape it into a solely family-owned business.

Recent Blogs

4 Ways to Dive Deep in Group Travel

Time to dive deep into group travel.

Literally.

13 Things That Can Go Wrong on Group Tours

Anything that can go wrong on a group tour hopefully won't, but probably will ... at least once during your career.

Wine Tasting Code Words

My wife is one of the most polite people you could ever meet. Whether this is due to her upbringing, an aspect of her demeanor, or just her go-to behavior, she is polite to a fault. This materializes itself in often unexpected places: She lets the neighborhood kids have first go at the biggest, ripest blackberries that grow on our fence; she feels compelled to listen to the full pitch when eating the food samples at our local price club; she turns shades of blush if anyone in our party offers criticism of a winery's offerings in front of the person pouring. After all, if you don't have something nice to say ...