Destination Directory

Catherine Heeg

Catherine Heeg

  • 3 Actionable Advertising Tips

    Do you have a great looking social presence, but not as many "super fans" as you'd like? Super fans are an elusive, yet powerful voice for your brand. Understanding these fans and how to capture their attention is a bit of a challenge. Here are three tactics to help you identify and engage with them.

  • Have You Checked Your Analytics Lately?

    There's so much more going on with Twitter and Pinterest than re-tweets and re-pins. Using awesome free tools, you could get a closer look at how clients are connecting with your sites!

  • Trade Show Follow-Up

    How do you plan to keep in touch with people you met at your last conference or trade show? With the conference season in full swing, it's time to strategize how to make the most of your networking and trade show time and effort. These tips and tactics will be useful after your conference to continue growing your relationships.

  • Your e-Mail List is Like Gold

    Do you need to grow your e-mail list with qualified potential new clients? If you're like many in our industry, your e-mail list is like gold. Catherine Heeg offers some easy steps you can take to pull together a plan and grow your e-mail list.

Recent Blogs

4 Ways to Dive Deep in Group Travel

Time to dive deep into group travel.

Literally.

13 Things That Can Go Wrong on Group Tours

Anything that can go wrong on a group tour hopefully won't, but probably will ... at least once during your career.

Wine Tasting Code Words

My wife is one of the most polite people you could ever meet. Whether this is due to her upbringing, an aspect of her demeanor, or just her go-to behavior, she is polite to a fault. This materializes itself in often unexpected places: She lets the neighborhood kids have first go at the biggest, ripest blackberries that grow on our fence; she feels compelled to listen to the full pitch when eating the food samples at our local price club; she turns shades of blush if anyone in our party offers criticism of a winery's offerings in front of the person pouring. After all, if you don't have something nice to say ...