Destination Directory

Catherine Heeg

Catherine Heeg

  • 3 Actionable Advertising Tips

    Do you have a great looking social presence, but not as many "super fans" as you'd like? Super fans are an elusive, yet powerful voice for your brand. Understanding these fans and how to capture their attention is a bit of a challenge. Here are three tactics to help you identify and engage with them.

  • Have You Checked Your Analytics Lately?

    There's so much more going on with Twitter and Pinterest than re-tweets and re-pins. Using awesome free tools, you could get a closer look at how clients are connecting with your sites!

  • Skyrocket Your Social Ad Success

    Are you focusing on creating engaging visual content for your clients online? Do you want to skyrocket your reach? Social ads are the answer! Let's dive into five targeting tactics to launch your next campaign.

  • Trade Show Follow-Up

    How do you plan to keep in touch with people you met at your last conference or trade show? With the conference season in full swing, it's time to strategize how to make the most of your networking and trade show time and effort. These tips and tactics will be useful after your conference to continue growing your relationships.

  • Your e-Mail List is Like Gold

    Do you need to grow your e-mail list with qualified potential new clients? If you're like many in our industry, your e-mail list is like gold. Catherine Heeg offers some easy steps you can take to pull together a plan and grow your e-mail list.

Recent Blogs

Imagine the World as One: 'Come From Away’ is Valuable for All Groups

Come From Away is the remarkable true story of 7,000 stranded passengers after the September 11 attacks, and the small town of Gander, Newfoundland, that welcomed them. Cultures clashed. Nerves ran high. Yet uneasiness turned into trust—and gratitude turned into enduring friendships.

Matt Lauer Had to Go. Here's Why.

For as long as I can remember, my mornings started with Matt Lauer on the screen. One morning, when my boys were young, one looked at the screen and thought Matt was my husband. (They have the same haircut. We giggled for days over that one.) For years, Matt was a staple in our home, bringing us news and events.

Your Guide to Snapping the Best Shot in Banff National Park

Whether you're an amateur photographer or just looking for tips on capturing the best of Banff and Lake Louise, there are plenty of subjects to choose from. Here are some tips on our more famous natural attraction: wildlife photography.