Destination Directory

Jennifer Reynolds

Jennifer Reynolds

  • 5 Tips for Trade Show Newbies

    How to Conference like a True Professional: Tips for Trade Show Attendees--New and Experienced

  • Convey the Vision: It’s Imperative

    Imagine this happening at an all-star football game: All of the best players converge, but no one shares the game plan. Even with extraordinary talent, what would transpire on the field would not be representative of the players' true talents.

  • Creating Order From Chaos

    When you work with data—data about people, data about places, data about marketing—finding the information you need can be seamless, or it can feel like a wild goose chase. It all depends on how you organize your files.

  • Destinations for a Merry Little Christmas

    Whether your clients are looking for someplace to dig their toes into the sand or to sip steaming cocoa while watching the snowflakes fall, these North American destinations bring the holiday cheer—each in its own unique style.

  • Leader in the Field

    Roger Dudley, CTA, Senior Tourism Sales Manager at Experience Columbus, was recently named Ohio Travel Association's Emerging Leader. Roger, who has been with Experience Columbus since 2013, shared with Groups Today how he got involved in the group tour industry, and how he's grown his career since graduating from Bowling Green State University in 2006.

  • Offering Woman Traveler Tours

    For women who want to travel but are single or have an uninterested partner, the option of traveling solo may seem like no option at all. That's where women traveler groups can meet a variety of needs, among them safety issues, logistics, and the desire for camaraderie.

  • Social Media: Are You Posting to the Right Place?

    Maintaining your social media presence can feel like a full-time job. In fact, for some people, it is!

  • Travel Trends by Age Demographic

    Knowing your demographic aids in planning your trip offerings, and in marketing. These are the recent trends associated with Student, Millennial, Generation X, and Baby Boom travelers:

  • Trip Insurance: Be Covered

    The added expense of trip insurance could be one of the best investments your clients make—but convincing them could be a hard sell, as many may mistakenly believe they are adequately covered through their credit cards, current health insurance, or tour provider. Educating clients is vital.

Recent Blogs

Imagine the World as One: 'Come From Away’ is Valuable for All Groups

Come From Away is the remarkable true story of 7,000 stranded passengers after the September 11 attacks, and the small town of Gander, Newfoundland, that welcomed them. Cultures clashed. Nerves ran high. Yet uneasiness turned into trust—and gratitude turned into enduring friendships.

Matt Lauer Had to Go. Here's Why.

For as long as I can remember, my mornings started with Matt Lauer on the screen. One morning, when my boys were young, one looked at the screen and thought Matt was my husband. (They have the same haircut. We giggled for days over that one.) For years, Matt was a staple in our home, bringing us news and events.

Your Guide to Snapping the Best Shot in Banff National Park

Whether you're an amateur photographer or just looking for tips on capturing the best of Banff and Lake Louise, there are plenty of subjects to choose from. Here are some tips on our more famous natural attraction: wildlife photography.